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Midsummer sale

30% Off Everything*

*Valid on regular-priced items only. The discount will be automatically applied at checkout.

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Merino Wool Beanies & Responsible Outdoor Clothing - VAI-KO

Outlet up to 70% off

Discontinued styles and limited stock at reduced prices. Discover high-quality gear from past seasons before they are gone for good.

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Spring/summer 26

New Collection

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Shop the New Collection

All New

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T-shirts

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Caps & Bucket hats

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Hoodies & Sweatshirts

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Hip Packs

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Free shipping for orders over 100€
14 days hassle free return
Finnish design

Testimonials

Susanna

Super fast delivery. The products are absolutely lovely and high quality.

Anssi

Excellent clothes, hopefully the selection grows even more!

Reetta

Ordering was easy and delivery was fast, everything went well!

From Urban to Wilderness

Our Story

Born in 2014, we combine Finnish design with high quality to create gear built for city streets and rugged trails.

Read our story

New summer caps

5-panel Caps

Linen, Organic Cotton or Recycled Polyester

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Dad Hats

Organic Cotton

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Tech Caps

Recycled Polyester

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Bucket Hats

Linen, Organic Cotton or Recycled Polyester

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A flock of sheep grazing on a grassy hillside under a cloudy sky.

Sustainability

is at our core Read more